Scenes from MDA’s #RideForStrength and Harley-Davidson’s 115th Anniversary Parade

On Labor Day weekend, Harley-Davidson and the Muscular Dystrophy Association hit the streets of Milwaukee to celebrate Harley’s 115th anniversary — and the 38-year partnership between the iconic American motorcycle maker and MDA. Thousands of riders and bikes convened for Harley’s celebratory 115th Anniversary Parade on Sept. 2. Within the parade was MDA’s Parade of . . .

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On May 11, Drink One for Dane

On May 11, your daily cup of coffee can boost more than your energy — it can also bolster MDA’s quest to end ALS. For 12 years, Dutch Bros. Coffee has supported MDA through Drink One for Dane Day, a fundraiser launched in 2007 in honor of Dutch Bros. co-founder Dane Boersma, who was diagnosed . . .

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Patty Dietering Brings Target’s Fresh Faces to MDA

In March, as Daytona Bike Week 2018 neared, Patty Dietering, human resource executive team leader for the Port Orange, Fla., Target, gathered her teams. Their mission: partner with MDA and Harley-Davidson Motor Co. to raise awareness of MDA and fundraise to continue the fight to end muscular dystrophy, ALS and related life-threatening diseases. Patty manages all volunteer activity for her Target store; in 2017, her team contributed 2,218 hours of volunteer service toward multiple agencies…

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